New York, NY December 18, 2025 --(PR.com)-- BDA Partners is pleased to announce that its clients, the shareholders of Thien Long An Thinh (“TLAT”) in Vietnam, have entered into an agreement to sell their stakes in TLAT, which owns 46.82% in Thien Long Group Corp (“Thien Long”), to KOKUYO Co Ltd from Japan. Following this acquisition, Thien Long’s remaining shareholders will be invited to tender their shares through a Public Tender Offer, enabling KOKUYO to acquire a controlling stake of up to 65.01%.

The transaction is valued at approximately US$185m.

BDA acted as the exclusive financial advisor to the key selling shareholders on this proposed transaction.

Founded in 1981, Thien Long has grown from a local Vietnam stationery manufacturer and distributor into the iconic “King of Stationery”, a powerhouse brand known to every Vietnamese consumer. Its winning formula combines market-leading product innovation, efficient production and procurement, and robust sales network across SE Asia. Thien Long’s products reach the whole of Vietnam and are exported to 74 countries worldwide.

After the transaction, KOKUYO will preserve and elevate the Thien Long brand, unlocking the next wave of growth. This landmark partnership amplifies the Thien Long brand, pairing it with KOKUYO’s global recognition, world-class quality, and international scale. It is expected to significantly boost the brand’s visibility and influence in Vietnam and across the region.

For KOKUYO, the acquisition is a significant step toward its goal of becoming the top stationery player in Asia by 2030. The transaction is expected to provide KOKUYO ...