NEW YORK, Feb. 25, 2026 (GLOBE NEWSWIRE) -- Baba, a Medicare- and Medicare Advantage-covered patient advocacy platform, today announced its public debut from stealth alongside more than $6.5 million in seed funding led by General Catalyst, with participation from Genius Ventures, Soma Capital, Ground Up Ventures, Triedge Investments and others. Baba supports older adults and caregivers across their entire healthcare journeys with dedicated, experienced human advocates who help improve care follow-through for patients, reduce administrative burden for providers, and support a more efficient healthcare system.

Baba's advocates, who are usually nurses or social workers, manage the operational breakdowns that most often derail care plans, including insurance challenges, scheduling issues, and care coordination, while working alongside providers rather than outside the system.

"Healthcare has become increasingly complex for older adults and caregivers, who are often left to navigate insurance rules, scheduling, paperwork, ...