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Mar 5, 2026 4:00 PM

Netflix Buys Ben Affleck's AI Filmmaking Startup InterPositive

Netflix, Inc. (NASDAQ:NFLX) shares are trading relatively flat on Thursday after the firm said it acquired filmmaking technology company InterPositive, founded by American actor Ben Affleck.

• Netflix shares are consolidating. What should traders watch with NFLX?

Financial terms of the deal were not disclosed. The move highlights Netflix's push to develop creator-focused artificial intelligence tools for film production.

The development comes amid a competitive battle between Netflix and Paramount Skydance Corporation (NASDAQ:PSKY) to acquire media giant Warner Bros. Discovery, Inc. (NASDAQ:WBD) , which is nearing an end with Paramount emerging victorious with a $31 per share bid.

Affleck Joins Netflix

The company said the acquisition brings InterPositive's entire team to Netflix and adds Affleck as a senior advisor.

The initiative centers on AI tools designed for filmmakers rather than replacing creative roles.

In a release dated January 20, Netflix said it ended the fourth quarter with ...

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