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Mar 26, 2026 4:50 PM

Netflix Hikes Prices For All Plans As Content Spending Surges

Netflix Inc. (NASDAQ:NFLX) is again raising prices across all its streaming plans. The company announced Thursday that monthly rates will climb by at least $1, citing expanding investments in original programming and live events.

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Netflix’s New Pricing

The ad-supported plan now costs $8.99, up from $7.99, while the standard plan jumps to $19.99 and the premium tier rises to $26.99.

Fees for "extra member" add-ons have also increased, $6.99 per additional user on ad-supported plans (previously $5.99) and $9.99 for ad-free accounts (up from $8.99).

Content Spending Grows

Netflix justified the price ...