"This investment will benefit patients immediately, as we grow our technology, continue to focus on patient-centric care, and bolster providers' ability to provide the best care for mom and baby," said Andrea Ippolito, Founder and CEO of SimpliFed. "We have created a longitudinal care model that now not only offers breastfeeding and baby feeding support, but has now evolved to serve families with virtual OB offerings. This is a testament to the needs within maternal health where we serve as an extension of the current standard of care to fill in the gaps."
SimpliFed is the leading virtual maternal health platform focused on baby feeding and maternal support. The proprietary platform connects families with International Board Certified Lactation Consultants and other maternal health providers through secure telehealth visits, providing feeding support, maternal mental health screenings, and care navigation from pregnancy through the first and second years postpartum. SimpliFed's new virtual OB model partners with health systems and clinics to continue delivering baby feeding support as well as virtual prenatal and postpartum care for low-risk patients. SimpliFed's team manages lactation consultations and routine check-ins remotely while securely sharing updates with the patient's primary OBGYN. This approach makes care more convenient for families, improves visit compliance, and frees up valuable in-clinic time for patients who require more complex or in-person care.
"SimpliFed's evolution from a virtual lactation platform to a comprehensive virtual OB model will meaningfully close gaps in perinatal care," said Michael Papile, Co-Founder, Hesperia Capital. "My partner, Rhett Hunter and I believe deeply in the SimpliFed mission in delivering compassionate, clinically ...
