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Jun 16, 2026 4:00 PM

Roblox Goes All-In On Child Safety With New Age-Based Accounts Worldwide

Roblox Corp. (NYSE:RBLX) stock climbed nearly 6% on Tuesday, outperforming a weak technology sector as investors reacted to the company’s global rollout of new age-based account features and a broader technical rebound.

The Nasdaq fell 1.24%, while the S&P 500 slipped 0.31%. Technology was the day’s weakest-performing sector, down 1.7%.

The announcement also comes as Roblox attempts to stabilize after a prolonged selloff. Shares remain down 51.9% over the past 12 months, making the stock attractive to some investors looking for a rebound.

Global Rollout Introduces Age-Based Accounts

On Tuesday, Roblox launched Roblox Kids and Roblox Select accounts worldwide for users under 16, expanding the feature beyond its initial rollout in Australia, Indonesia, the Netherlands, and New Zealand.

The new age-based account system automatically assigns users based on Roblox’s age-check process and combines content ratings, moderation, chat settings, and parental controls into a single safety framework.

Roblox ...